| HTML5 Banner General Guideline | ||
| For file size, dimension, animation duration and other general specifications, kindly refer to respective Ad spec. | ||
| File Format | HTML5 Banner, including HTML, Javascript, CSS and all images. | |
| SSL Compatibility | HTML5 creatives must be SSL compatible to be served on HTTPS sites. | |
| Ad Serving Environment | Google DoubleClick will be used by default. For other Ad serving system, please send us the 3rd party Ad Tag (in HTTPS). |
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| File type | Please refer to https://support.google.com/richmedia/answer/2672512 | |
| Animation (if applicable) | Max. 15sec; NO looping allowed | |
| Video (if applicable) | Duration | Max. length 30 sec |
| File Size | Max. 2MB (Video file only) | |
| Format | MP4 H.264 | |
| Control buttons (Play, Pause, Stop) | To be placed on ALL frames of the ad | |
| Sound (if applicable) | “Audio ON/OFF” Button to be clearly labelled with Sound OFF by default | |
| Buttons to be positioned on ALL frames of the ad | ||
| For banners to be served on DoubleClick: | ||
| Simple HTML5 banner | Refer to the guide or download sample file here https://support.google.com/dcm/partner/answer/3145300#50 |
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| Google Web Designer | Please refer to Google Web Designer guide for more information https://support.google.com/webdesigner For creatives created using Google Web Designer, please send us only the Published files. |
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| Exit/ ClickTag | Please refer to https://support.google.com/richmedia/answer/2672517?hl=en | |
| Enabler | Enabler is needed for HTML5 banner. Please refer to https://support.google.com/richmedia/answer/2672553?hl=en&ref_topic=4525889 | |
| HTML5 Validator | Validate your files https://h5validator.appspot.com/dcm/asset |
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| Others | For more information about building HTML5 banner, please visit https://support.google.com/richmedia/answer/6073360 | |
