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Printing wirelessly, anytime, anywhere! That was the objective of the Canon PIXMA wireless printer ad campaign. Consisting of a roadblock collective, the three ad units aim to showcase the wireless capabilities of the PIXMA printer. The leaderboard would first show the tray of the PIXMA printer, which responds to the wireless devices on the animated […]

What better way to showcase the ease of storage than to go on a road trip? That is what Seagate did to promote their new wireless hard drive! To showcase the events of the road trip, Seagate opted to use a roadblock collective. These ad units were used to get viewers to check out and […]