www.hardwarezone.com Survey 2007

We launched a regional survey on www.hardwarezone.com in Jan 2007 to gather feedback from our readers about the portal itself. The survey was launched in January and ended in March, a two months duration. Other than the usual online banners, text links and eDMs, we also ran print ads in our regional HWM magazines.

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Technical Explanation

Unique Browsers (UB)
Each user visiting a site instrumented with the Nielsen//NetRatings code has a unique cookie id assigned to their browser to help determine browser uniqueness. This metric displays the number of Unique Browsers which visited a site owned by the publisher within the selected reporting period.

The Unique Browser is scaled; scaling this figure is to account for users who have cookies disabled.

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