Archive for the ‘Press Mentions’ Category

Press Mention: HardwareZone survey attracts 5,000 responses (Ad Asia)

Wednesday, August 22nd, 2007

Ad Asia August 07 issue picked up our press release on our HWZ survey that was conducted earlier in this year. "It revealed nearly half of the people used the Internet to search for advice on IT matters and just under a quarter sought advice from online forums groups."

Straits Times: Four SPH News Websites Among Advertisers’ Favourites

Tuesday, July 10th, 2007

Four news websites operated by media group Singapore Press Holdings (SPH) are among those that companies would most want to spend their advertising dollars on, according to an industry survey. The poll was conducted in March by BDM Intelligence. It surveyed those working for advertising clients, public relations agencies and advertising ...

Press Mention: Top Ads Found At The Bottom of Browsers (Digital Life)

Tuesday, July 10th, 2007

Our CatFish once again hit the news, this time in Digital Life in a half-page coverage. "..the ad unit in non-intrusive , and does not interrupt the reading of site content. The obtrusive nature of other online ads is a key reason why those ads are closed immediately." said Mr. ...

Press Mention: AdRelevance Tracks 44 Ad Campaigns By 33 Advertisers for HWZ, Highest in May

Friday, June 29th, 2007

AdRelevance, an online advertising tracking system from Nielsen//NetRatings, tracks that HWZ is ahead of the rest of the 60 key online sites tracked with the most number of campaigns from the month of May, 44 ad campaigns by 33 advertisers and 51 banners in total. AdRelevance, recently launched on 28th June, ...

MARKETING - Online Media of the Year : IT News

Thursday, June 28th, 2007

Online Media of the Year: IT News No. 1 HardwareZone In a recent survey done by MARKETING via BDM Intelligence (BDMi) using its database of media professionals, creative, public relations and media planning and buying agencies and clients from across all industries, www.hardwarezone.com emerged as the online media of the year ...