“You Say, I Give” [uSiG] evoking response in HardwareZone Community


HardwareZone has launched the second installment of “You Say, I Give” [uSiG] on the 6th October 2011. 2 months since the debut of the community engagement program, [uSiG] has made headway in stirring a buzz in HardwareZone’s community. HardwareZone followed the success of the Samsung Galaxy Tab 10.1 [uSiG] with the Samsung NX200 uSiG.

Members of HardwareZone’s forums joined the discussion on mirrorless cameras and the functions that make featureless cameras tick. We received a wide range of opinions and interesting insights on the discussion topic from members old and new. Members like ahgong_hippo were able to learn more about mirrorless cameras in the course of their participation in [uSiG].

At the point of writing, both installments have amassed close to 40,000 views and 800 replies.

Rachel Hoon, Marketing Executive for Samsung, shares her reasons for Samsung’s decision to support the latest uSiG with a unit of the latest Samsung mirrorless camera to hit the stores, the NX200:

“We decided to participate in HWZ.com’s uSiG segment with the Samsung NX200 camera, due to the portal’s high forum engagement and readership reach to our target audience.

Teo Kar Chuan was one of our two lucky winners for the debut installment of [uSiG], and he also participated in the Samsung NX200 uSiG. “Being a HardwareZone member, I’m very interested in tech gadgets and I have some general info and knowledge on these products. I think it’s a very interesting idea to create topics we are interested in and it’s nice to see

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an admin (administrator) interact with the members also.”

Our members can look forward to more installments of uSiG as HardwareZone seeks to add more vibrancy and an online buzz into the region’s largest online community.

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