Archive for April, 2008
Tuesday, April 29th, 2008
A recent feature "Why Marketers Love Small Social Networks" is run on BrandWeek.
Marketers who think bigger is better may want to reconsider, at least when it comes to social media....That these sites are so segmented means they can offer unique campaign opportunities to brands.
- Quoted from source
With social media on ...
Posted in Research | No Comments »
Friday, April 25th, 2008
Following the great success of Nokia Zone 2007, Nokia has, together with HWZ, rolled out Nokia Zone 2008 with the same vision but with a new look, a new interface that redefines engagement with consumers.
Nokia Zone 2008 aims to educate the consumers on mobile phone technology and the entertainment ...
Posted in Campaigns Launch | No Comments »
Tuesday, April 8th, 2008
Straits Times - 8th April 2008 - Media group Singapore Press Holdings (SPH) has clinched five awards recognising the most popular websites among Internet users in Singapore. SPH's popular technology portal, Hardware zone scored three awards. Hardware Zone's CEO, Jackie Lee said he was "delighted to be recognised once again ...
Posted in Press Mentions | No Comments »
Friday, April 4th, 2008
MARKETING Interactive - 4th April 2008 - Singapore - Yahoo Singapore and SPH Magazine's Hardware Zone were big winners at last night's Hitwise Singapore Online Performance Awards.
Hardwarezone, which has amassed 17 Hitwise awards over seven years, aced three categories: ‘Computers and Internet - Hardware, News and Media', ‘IT Media ...
Posted in Press Mentions | No Comments »
Friday, April 4th, 2008
www.hardwarezone.com.sg ran a preview of IT SHOW on 28th February, followed by an in-depth 2-parts extensive coverage of ground zero on 6th March. The ever-popular forums also saw the opening of a dedicated channel just for IT SHOW 2008 from 3rd - 10th March.
Between 3rd to 10th March, we ...
Posted in Case Studies | No Comments »
